Retention systems for $5M–$50M ecommerce brands

Turn more first orders into lasting revenue.

WIN plans the lifecycle calendar with your team, turns behavioral data into sharper strategy with proprietary AI, and builds the campaigns, flows, and micro-automations that move revenue.

Klaviyo Braze Zeta Fishbowl Proprietary AI

Measured impact

Strategy, creative, and data working as one revenue system.

Almost $1M in BFCM sales Designer fashion
10× revenue growth YoY Food & beverage
70%+ growth in a regulated niche Health & wellness

The retention gap

Acquisition gets the order.
Retention builds the business.

Most brands are sitting on more customer value than their current program can see. Generic sends, disconnected data, and surface-level reporting leave revenue hidden after checkout.

WIN turns those signals into a focused calendar: who to reach, what to say, when to say it, and which opportunities deserve a custom automation.

Find your retention gap

One connected team

Plan, create, automate.
Under one roof.

Strategists plan with your team, creatives build the experience, and developers connect the strongest insights to execution.

01

Collaborative calendar planning

We plan alongside your team—turning trading goals, launches, customer rhythms, and margin priorities into a calendar everyone can execute.

Strategy · Calendar architecture · Testing roadmap
02

Cross-platform execution

Strategy, creative, campaigns, and flows delivered inside the lifecycle platform that fits your brand and operating model.

Klaviyo · Braze · Zeta · Fishbowl
03

AI insights & micro-automation

Our proprietary AI surfaces brand-specific opportunities; WIN developers turn the best ones into focused automations tailored to how your brand sells.

WINScoring · Custom signals · Developer delivery

Proprietary intelligence

From deeper insight to a smarter calendar.

WIN’s internally built AI tools analyze brand and customer signals that standard reporting misses. Strategists turn those insights into calendar decisions; developers can create micro-automations to act on them.

  • 01 Reveal brand-specific revenue opportunities
  • 02 Build smarter campaign and lifecycle calendars
  • 03 Deploy targeted micro-automations around the signal
Explore WINScoring
Customer opportunity Updated
84 High intent
Recommended move Early-access offer
92% confidence

Proof over promises

Retention systems built to compound.

A few outcomes from brands that brought strategy, creative, and customer intelligence together.

Why WIN

Senior strategy. Proprietary intelligence. Developers who deliver.

Collaborative planning with your internal team

A revenue calendar shaped with you—not handed down to you.

Proprietary AI tools plus experienced strategists

Deeper signals become concrete decisions, not another dashboard.

Klaviyo, Braze, Zeta, Fishbowl—and WIN developers

Platform fluency with the ability to build what your brand uniquely needs.

“The team at WIN really know email marketing. They use buyer data to create timely, compelling emails that convert.”
Joe Hurst Executive Director, Wheelchair Getaways

Straight answers

What growth teams ask before they hire WIN.

01What does a retention marketing partner actually own?

WIN can own the full lifecycle program: collaborative calendar planning, strategy, copy, design, build, QA, segmentation, testing, deliverability, reporting, AI-assisted insight, and developer-built micro-automations.

02Do you work with our existing ecommerce stack?

Yes. WIN works across Klaviyo, Braze, Zeta, and Fishbowl, as well as the data environment around your ecommerce platform. We can strengthen the stack you have and add our own intelligence tools when deeper insight would improve the strategy.

03What makes WIN’s AI approach different?

Our AI tools are built internally to deepen customer and brand insight, inform strategy, and improve calendar creation. Experienced strategists decide what matters, then WIN developers can turn the most valuable insights into targeted micro-automations.

04How quickly can we see an opportunity plan?

The free retention audit is designed to surface the clearest revenue opportunities first. You leave the conversation with prioritized findings—not a generic sales deck.

05Is WIN only for large DTC brands?

WIN is designed for established ecommerce brands—typically generating $5M–$50M annually—with meaningful customer and order data and the ambition to build a more strategic, accountable retention program.

Your next order is already in the data

Find the revenue hiding after checkout.

Get a practical audit of your lifecycle program, customer signals, and highest-impact retention opportunities.